3D "mass customization"

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Kendall writes -

If I understand correctly, the company has patent-pending some technology that lets anybody design & selling anything through 3D printing into a seamless package that allows anybody with an idea to find a designer (crowdsourcing), design their own products, promote it to the world and let customers buy it without a factory or supply chain. They supposedly will also allow tweaking of a product through the website so you get to see it in real time. If your into product development or have a new product to bring to market, I can see how this might be advantageous since you can print on demand, there is no need for a supply chain, inventory or tooling. I found out about the company at a recent social event in Austin and being in the product development market myself, there might be some benefit to such a system.
Digital Reality, Inc. - Link.

I clicked around and the idea seems like a post for our "News from the Future" section but it doesn't appear that they're operational yet.


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Posted by: Dogic on August 2, 2007 at 6:24 PM

Good find Phil :)

Chris is doing an amazing job at making it easier for consumers to customize a range of products that can be output via 3D manufacturing technologies.

This is what comes after services like Zazzle, Cafepress, Lulu and Threadless.

I got to talking with Chris recently - about what he is doing and what we are doing --->http://www.ponoko.com

Ponoko is a service designed specifically for the users of Makezine.

As the world's first personal manufacturing platform - we are for your people to buy, sell and share their product designs ... and make them for real.

As creators they can become famous, consumers can buy individualized products and into the future everyone can click to make almost any product, on demand. With no traditional manufacturers in the middle, everyone gets a better deal and the environmental impacts of manufacturing are reduced.

You can even check out some of the products our customers have already made ---> http://www.ponoko.com/blog/2007/07/22/ponoko-beta-user-night-at-the-paramount/

We go live in September and your people can pre-register for a personal invitation at http://www.ponoko.com

We are amazed with what people want to create, make and sell - yippee!!

Derek Elley
Ponoko Co-founder


Posted by: mlengowski on August 4, 2007 at 7:00 AM

It was either created by Spreadshirt or the creator ripped off a bunch of stuff from Spreadshirt's site.

Spreadshirt is in the custom t-shirt business.


Posted by: Thomas on December 27, 2007 at 12:04 PM

If you are interested in Mass-Customization you can check this blog: http://masscustomization.blogspot.com
It is in french but with lot of illustrated cases


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